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Oliver Buchannon
Eric Doty

Community @ Superpath, Head of marketing @ Dock

Should we retire the dunk?

May 27, 2026

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5 min read

Should we retire the dunk?

This is not a basketball post.

Eric Doty
Eric Doty
Uh oh, Google said a thing

May 21, 2026

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6 min read

Uh oh, Google said a thing

And why you should take it with a grain of salt

Eric Doty
Eric Doty
The argument against taste

May 13, 2026

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6 min read

The argument against taste

From someone who learned this the hard way

Eric Doty
Eric Doty
I'm a lawn guy now

May 7, 2026

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6 min read

I'm a lawn guy now

Or: What I learned about AI while watering my lawn

Eric Doty
Eric Doty
You don't get points for saying no

Apr 29, 2026

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5 min read

You don't get points for saying no

How this content curmudgeon learned to say 'yes' more often.

Eric Doty
Eric Doty
Does AI make writing more enjoyable?

Apr 22, 2026

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4 min read

Does AI make writing more enjoyable?

I have a renewed relationship with writing and... I kinda like it.

Eric Doty
Eric Doty
An email about emails

Apr 15, 2026

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6 min read

An email about emails

A few email-best-practice tips from someone who writes a lot of them

Eric Doty
Eric Doty
6 GEO lessons

Apr 8, 2026

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12 min read

6 GEO lessons

I accidentally paid for 3 GEO tracking tools. Here's what I learned.

Eric Doty
Eric Doty
3 ways content marketing has changed forever

Apr 1, 2026

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11 min read

3 ways content marketing has changed forever

Plus an anti-April Fool's Day rant

Eric Doty
Eric Doty
They won't read this either

Mar 25, 2026

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9 min read

They won't read this either

I'm sorry, salespeople.

Eric Doty
Eric Doty
Roasting my website

Mar 18, 2026

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12 min read

Roasting my website

Is your personal website as outdated as mine?

Eric Doty
Eric Doty
Don't forget your superpower

Mar 11, 2026

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12 min read

Don't forget your superpower

A reminder that writing is a beautiful thing

Eric Doty
Eric Doty
Permission not required

Mar 4, 2026

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10 min read

Permission not required

Surprise, the newsletter looks different!

Eric Doty
Eric Doty

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